Behind The Brand

Our debut fashion series titled 'Behind The Brand' takes a closer look at a number of prevalent clothing companies inspired by Islamic culture. In this five part series we dissect all the components of what makes a business run, and also learn more about the budding entrepreneurs behind the vision. 

We spoke to Mohamed Rezgui and discovered more about his brand PureXI a clothing brand known for its unique fusion of 'Arab aesthetics and neo Tokyoite culture'

We spoke to Mohamed Rezgui and discovered more about his brand PureXI a clothing brand known for its unique fusion of 'Arab aesthetics and neo Tokyoite culture'

In this article we spoke to Faisal Choudhry: YouTuber and founder of streetwear brand IZAHA London.

In this article we spoke to Faisal Choudhry: YouTuber and founder of streetwear brand IZAHA London.

Aicha Chtourou is the founder, CEO and creative director of her Montreal-based company Mode-ste. We sat down with her and her partner Bilal to discuss the story behind Canadas's first homegrown Modest clothing store.

Aicha Chtourou is the founder, CEO and creative director of her Montreal-based company Mode-ste. We sat down with her and her partner Bilal to discuss the story behind Canadas's first homegrown Modest clothing store.

In this article, we speak to Hazem El Seddiq founder of the Egyptian based clothing brand Stabraq.

In this article, we speak to Hazem El Seddiq founder of the Egyptian based clothing brand Stabraq.